Johnson Marine Motorcycles

radco · 04-20-2009, 11:16 AM

Looks like Harley is going to have some North American competition:

At a press conference late Monday, the CEO of Johnson Marine, makers of Johnson outboard marine engines and other recreational equipment, unveiled a new line of heavyweight cruiser style motorcycles designed to compete head to head with industry leader Harley-Davidson.

Peter Long, Johnson brands marketing manager said, "We have studied the market and determined that Harley, while highly successful, has narrowly missed the mark when targeting motorcycle buyers". Long added, "We, at Johnson, are convinced our product hits the target dead center and promises to draw sales away from Harley-Davidson in a way no other motorcycle has
been able to accomplish".

The new line of bikes, marketed under the name 'Big Johnson Motorcycles', will, according to Long, deliver what Harley has only promised. "Our research show that this, "Big Johnson" is what Harley buyers are really after".

At the unveiling of the new line Monday, several current Harley owners agreed. "When I bought my Harley, what I really needed was a Big Johnson", said one Harley owner." But I see now that riding a Harley is no replacement for having a Big Johnson."

Manager Long also said that his company would follow the lead of Harley-Davidson and cash in on a huge market for non motorcycle related products. "We realize that not every guy can have a Big Johnson", said Long, "But image is very important to people. If they don't have a Big
Johnson, they at least want to project the image of having one."

Asked if he anticipated Big Johnsons showing up in the hands of Harley owners, Long said it was unlikely. "I just don't see the need to have a Harley if you have a Big Johnson", he said. "And I can't imagine someone who spends all their resources to acquire a Harley having a Big Johnson. I think it boils down to this - You either have a Harley, or you have a Big Johnson, but you are not likely to have both. "Given the choice", said Long. " I think most guys will opt for the Big Johnson". Another force driving sales for the company will come from women. A survey of the wives and girlfriends of nearly 1,000 potential motorcycle buyers indicates less than 5% would approve of their partner spending $15,000 on a Harley Davidson. But, when asked if they would be willing to pay the same amount of money to get their partner a Big Johnson, nearly 4 out 5 thought that would be money well spent.

One female present at the product unveiling was quoted as saying, "There is no way I will let Lonnie drop 15 grand on another one of those Harleys, but 15 grand to get him a Big Johnson? Well, now that's something we could both enjoy and it's something he really needs."

A OLDIE but goodie Rich

vidornomad · 04-20-2009, 12:01 PM

Good One....

pirate · 04-20-2009, 05:32 PM

Nice!

**Cajunrider** · 04-20-2009, 05:55 PM

Good one....

**ringadingh** · 04-20-2009, 07:10 PM

Fantastic!

fish · 04-21-2009, 05:07 PM

::) ::) ::) ::)

Scoot · 04-21-2009, 06:17 PM

**ringadingh** · 04-23-2009, 09:10 AM

I wonder if the Big Johnson leaks and dribbles just like a Harley, maybe just the used ones...

radco · 04-23-2009, 11:16 AM

If your Big Johnson is Parked in the wrong garage it can start leaking :)

blowndodge · 04-23-2009, 11:49 AM

My sides are aching!!!!!

radco · 04-23-2009, 01:32 PM

Also Johnson is coming out with a Crotch Rocket Model as well.. A Investors wife
Sallie Rottencrotch though it would be cool to have a Model named after her,, and will name it
The Rotten Crotch Line,,,And with Crotch Rockets being fast the Rotten Crotch models will be the Fastest out there,, NO one will be able to touch a Rotten Crotch... But The Big Johnson will be a close to the same proformance...and they may Blend the line together and come out with a Smaller Johnson model,,, and Could be named the Rotten/Johnson
The young Crotch Rocket crowd is trilled to see the new line,, SOON they will be saying I Want a Rotten Crotch Sport bike......

**ringadingh** · 04-23-2009, 07:50 PM

The Rotten Crotch is probably aimed at first time buyers, I can't see anybody that already has a Big Johnson wanting one.

socwkbiker · 04-24-2009, 10:51 PM

blowndodge · 04-24-2009, 11:06 PM

So that's why SWB has a Harley???

fish · 04-25-2009, 05:01 AM

radco must be wearing his chrome thong again

04-20-2009, 11:16 AM	#1
radco Sr. Member Join Date: Oct 2007 Location: Dedham Maine Posts: 4,199	Johnson Marine Motorcycles Looks like Harley is going to have some North American competition: At a press conference late Monday, the CEO of Johnson Marine, makers of Johnson outboard marine engines and other recreational equipment, unveiled a new line of heavyweight cruiser style motorcycles designed to compete head to head with industry leader Harley-Davidson. Peter Long, Johnson brands marketing manager said, "We have studied the market and determined that Harley, while highly successful, has narrowly missed the mark when targeting motorcycle buyers". Long added, "We, at Johnson, are convinced our product hits the target dead center and promises to draw sales away from Harley-Davidson in a way no other motorcycle has been able to accomplish". The new line of bikes, marketed under the name 'Big Johnson Motorcycles', will, according to Long, deliver what Harley has only promised. "Our research show that this, "Big Johnson" is what Harley buyers are really after". At the unveiling of the new line Monday, several current Harley owners agreed. "When I bought my Harley, what I really needed was a Big Johnson", said one Harley owner." But I see now that riding a Harley is no replacement for having a Big Johnson." Manager Long also said that his company would follow the lead of Harley-Davidson and cash in on a huge market for non motorcycle related products. "We realize that not every guy can have a Big Johnson", said Long, "But image is very important to people. If they don't have a Big Johnson, they at least want to project the image of having one." Asked if he anticipated Big Johnsons showing up in the hands of Harley owners, Long said it was unlikely. "I just don't see the need to have a Harley if you have a Big Johnson", he said. "And I can't imagine someone who spends all their resources to acquire a Harley having a Big Johnson. I think it boils down to this - You either have a Harley, or you have a Big Johnson, but you are not likely to have both. "Given the choice", said Long. " I think most guys will opt for the Big Johnson". Another force driving sales for the company will come from women. A survey of the wives and girlfriends of nearly 1,000 potential motorcycle buyers indicates less than 5% would approve of their partner spending $15,000 on a Harley Davidson. But, when asked if they would be willing to pay the same amount of money to get their partner a Big Johnson, nearly 4 out 5 thought that would be money well spent. One female present at the product unveiling was quoted as saying, "There is no way I will let Lonnie drop 15 grand on another one of those Harleys, but 15 grand to get him a Big Johnson? Well, now that's something we could both enjoy and it's something he really needs." A OLDIE but goodie Rich __________________

04-20-2009, 12:01 PM	#2
vidornomad Member Join Date: Mar 2009 Location: Vidor, Texas Posts: 346	Johnson Marine Motorcycles Good One....

04-20-2009, 05:32 PM	#3
pirate Sr. Member Join Date: May 2008 Location: North Dakota Posts: 1,865	Johnson Marine Motorcycles Nice!

04-20-2009, 05:55 PM	#4
Cajunrider Join Date: Apr 2008 Location: (SE Louisiana) Posts: 8,340	Johnson Marine Motorcycles Good one.... __________________ 2016 Electra Glide Ultra Limited CVO Palladium Silver / Phantom Blue 110 cu in SE 2012 Electra Glide Ultra Limited (Traded 6/22/16) Tequila Sunrise / HD Orange Vance & Hines true dual headers Rinehart 4" slip ons Screamin Eagle Super Tuner Screamin Eagle Stage 1 intake Dyno tuned H.O.G.# 4514015 2007 Nomad 1600 (Traded 6/23/12) VBA #482

04-20-2009, 07:10 PM	#5
ringadingh Join Date: Aug 2007 Location: Newmarket Ontario Canada Posts: 35,387	Johnson Marine Motorcycles Fantastic! __________________ 2002 Nomad aka Bountyhunter VBA #27 VROC #18951

04-21-2009, 05:07 PM	#6
fish Top Contributor Join Date: Dec 2007 Location: Aquashicola Pa. Posts: 6,377	Johnson Marine Motorcycles ::) ::) ::) ::) __________________ I'm not prejudice I hate everyone equally;) 08 nomad blue/silver MaryJane 74,010miles VBA #299 Her's 10 900LT 36,700 09 Bath NY. 10 Lake George NY. 11 National Maggie Valley NC. 12 Pa Wilds (Wellsboro) Pa. 14 Lincoln NH. 17 National Lake George NY.

04-21-2009, 06:17 PM	#7
Scoot Advanced Member Join Date: Aug 2007 Location: Selma, Alabama Posts: 878	Johnson Marine Motorcycles __________________ 2002 1500 VBA #00077 _____________________ 2013 Ultra Classic (Pearl White)

04-23-2009, 09:10 AM	#8
ringadingh Join Date: Aug 2007 Location: Newmarket Ontario Canada Posts: 35,387	Johnson Marine Motorcycles I wonder if the Big Johnson leaks and dribbles just like a Harley, maybe just the used ones... __________________ 2002 Nomad aka Bountyhunter VBA #27 VROC #18951

04-23-2009, 11:16 AM	#9
radco Sr. Member Join Date: Oct 2007 Location: Dedham Maine Posts: 4,199	Johnson Marine Motorcycles If your Big Johnson is Parked in the wrong garage it can start leaking :) __________________

04-23-2009, 11:49 AM	#10
blowndodge Sr. Contributor Join Date: Jul 2007 Location: Washington City, Utah Posts: 16,474	Johnson Marine Motorcycles My sides are aching!!!!! __________________ I love my Victory Cross Country Tour 106. Smells like Victory! Ultra's are Limited There are two types of Harley riders. Those that trailer them and those that push them. The most Interesting Man in the World "Find the things in life you don't do well and don't do those things" Member # 0005

04-23-2009, 01:32 PM	#11
radco Sr. Member Join Date: Oct 2007 Location: Dedham Maine Posts: 4,199	Johnson Marine Motorcycles Also Johnson is coming out with a Crotch Rocket Model as well.. A Investors wife Sallie Rottencrotch though it would be cool to have a Model named after her,, and will name it The Rotten Crotch Line,,,And with Crotch Rockets being fast the Rotten Crotch models will be the Fastest out there,, NO one will be able to touch a Rotten Crotch... But The Big Johnson will be a close to the same proformance...and they may Blend the line together and come out with a Smaller Johnson model,,, and Could be named the Rotten/Johnson The young Crotch Rocket crowd is trilled to see the new line,, SOON they will be saying I Want a Rotten Crotch Sport bike...... __________________

04-23-2009, 07:50 PM	#12
ringadingh Join Date: Aug 2007 Location: Newmarket Ontario Canada Posts: 35,387	Johnson Marine Motorcycles The Rotten Crotch is probably aimed at first time buyers, I can't see anybody that already has a Big Johnson wanting one. __________________ 2002 Nomad aka Bountyhunter VBA #27 VROC #18951

04-24-2009, 10:51 PM	#13
socwkbiker Top Contributor Join Date: Jul 2007 Location: Jefferson City, MO Posts: 6,272	Johnson Marine Motorcycles __________________ Jeff Platz VBA #0002 VBA VP-Global B.A.C.A. Hoss 2005 "StrongBear" Black/Silver Todd and BD

04-24-2009, 11:06 PM	#14
blowndodge Sr. Contributor Join Date: Jul 2007 Location: Washington City, Utah Posts: 16,474	Johnson Marine Motorcycles So that's why SWB has a Harley??? __________________ I love my Victory Cross Country Tour 106. Smells like Victory! Ultra's are Limited There are two types of Harley riders. Those that trailer them and those that push them. The most Interesting Man in the World "Find the things in life you don't do well and don't do those things" Member # 0005

04-25-2009, 05:01 AM	#15
fish Top Contributor Join Date: Dec 2007 Location: Aquashicola Pa. Posts: 6,377	Johnson Marine Motorcycles radco must be wearing his chrome thong again __________________ I'm not prejudice I hate everyone equally;) 08 nomad blue/silver MaryJane 74,010miles VBA #299 Her's 10 900LT 36,700 09 Bath NY. 10 Lake George NY. 11 National Maggie Valley NC. 12 Pa Wilds (Wellsboro) Pa. 14 Lincoln NH. 17 National Lake George NY.

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